Profile
00Designer, engineer, and founder who leads, builds, and ships. Twenty-five years turning a blank canvas into products people actually use, now building agentic AI end to end: autonomous agents, the harnesses and loops that run them, and the evals that keep them honest.
Experience
01Founder & Principal
For a decade we've built the software other people ship — animation and presentation tools, native apps, and SaaS platforms — for large organizations, non-profits, and startups, most of it white-labeled through agencies. Today the work is agentic AI.
CEO & Co-Founder
A chat-first, zero-fee peer-to-peer marketplace with an autonomous agent that lists, negotiates, and closes deals inside seller-set limits. Built on Pelagora. Reffo began as a food-service SaaS for restaurant and business flash deals, closed in 2024, and relaunched as Reffo.ai.
CEO & Co-Founder
An open protocol where commerce works like the internet itself: a decentralized network where every node is a marketplace, peers discovered directly with no central registry. Your data stays yours.
CEO & Founder
Original games studio. Began with Role Play Television (RPTV), where the outcome of gameplay set the story arc of a live-action TV series. That evolved into titles like Spell Royale — a word-game battle royale on Reddit pulling 200K+ weekly players in its first 60 days.
Advisor & Coach · Fractional CEO / CMO / CTO
Advise startups on fundraising and business structuring, and teach pitching and sales at accelerators and coworking spaces. The method is one move: boil the idea down to two sentences, then expand it to the market you're chasing.
Marketing Director · Digital Art Director · Developer
Marketing direction, art direction, and development for national brands. Mobile and Unity 3D work from 2009, plus influence.INC — a startup for trading shares of influencers instead of companies.
Capabilities
02ALeadership & business
BCreative & marketing
CDesign & engineering
DAI & agents
Off the clock
Eagle Scout — still wired to be prepared, and it shows in how things get shipped. Hobby chef, home remodeler, and board-game player, active in the local community.